We got here from design, not from code.
Code & Pixals is a web development studio. It grew out of a design and 3D studio, which is why the websites look the way they do rather than the way a template does.
Where this came from.
Before this there was Pixal Aura, a studio doing freelance design and artwork — logo design, 3D art and graphics, 3D modelling. Website design was part of that work, but only part of it.
Websites kept turning out to be the thing worth doing properly, and doing them properly meant not doing everything else at the same time. So the web work was given its own studio, with one audience and one job instead of a general design practice that also took web briefs.
That studio is this one, and the name came with it. The Pixals in Code & Pixals is the Pixal in Pixal Aura, spelled the same way on purpose — not a stylised misspelling of pixels. The idea had been sitting around since 2023. It went to work in 2025, and the domain was registered that December.
Why that background matters.
Plenty of people can put a website together. The difference shows up in the decisions nobody points at.
We came to the web from design
Years of logo work, 3D art and modelling before any of this was a web studio. That means the design language is not something we look up — the reasons a layout works, why type sits where it does, what makes a thing feel built rather than assembled.
AI makes it faster, not generic
We use AI as an assistant, the way we would use any other tool. It removes the slow mechanical parts so a good site arrives sooner. The judgement about what the site should be stays ours, which is the part that actually decides whether it works.
The back end is not someone else's problem
A computer-science background sits behind the design one, so a database, an admin panel or an integration is part of the same conversation. You are not handed a design and left to find someone to build the working half of it.
What we build.
One service, several shapes. Which one you need comes down to how much of the site has to change after it goes live, and how much of your operation runs through it.
Static site
Every page built and written around what you actually do. Fast on any connection, cheap to run, and nothing to maintain but the domain.
Your details hold steady from month to month.
A site you edit yourself
The same build with a plain editor behind it, so your team changes prices, staff, hours or stock without calling anyone. The content sits in a database rather than in the code.
Something on the site changes most weeks.
Site with an admin panel
A private area where you run the thing the site is for — bookings, orders, enquiries, customers — instead of working out of a spreadsheet and an inbox.
The website is part of how the business operates.
AI built into the site
An assistant that answers from your own material, handles the questions you get twenty times a week, and takes the details off an enquiry before it reaches you.
You answer the same questions over and over.
3D and motion
For things that need showing rather than describing — a product a visitor can turn over and look at properly, or a space they can move through.
A physical product or space people need to see to understand.
And on every build
Found in search
Structure, speed and markup that search engines can read, so the site turns up when someone looks for what you do.
Quoted by AI assistants
The same work aimed at the tools people now ask instead of searching. Your business described in a form an assistant can quote correctly rather than guess at.
How a project runs.
- 1
A call, then a written plan
We ask what your business actually does and who tends to call you. You get the pages, the price and the timeline in writing before anything starts.
- 2
You see the design before it is built
Nothing gets built until you have looked at the pages and said yes. Changing your mind at this stage costs nothing, which is the point of doing it here.
- 3
It goes live, and it is yours
We put it on your domain, walk whoever is updating it through the parts they will touch, and hand over the accounts. No retainer required to keep it running.
The quickest way to judge us is to open the work.
3 builds are live right now, and you can open every one of them.